At Creative Admin Co. we understand the demands of building a music career and how much time and
opportunity artists lose when they don't have the right support. We offer expert assistance in developing
professional presentation materials, applying for funding, and coordinating tours and performances.
We are passionate about helping musicians move forward with clarity, confidence, and strategy, bridging the
gap between creativity and administration.
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We work with independent artists, bands, music collectives, and creative professionals particularly those
navigating the music industry without a full time manager or team. Our services are especially valuable for
emerging and mid-career artists preparing for the next level.
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Our mission is to support musicians by providing high quality administrative, creative, and logistical services that elevate their careers and enable long-term success.
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​Our vision is to create a music ecosystem where artists at all levels have access to professional support systems that enable them
to thrive on and off the stage

The Founder
Naledi Masina
​Naledi Masina is a dynamic creative administrator with over a decade of experience supporting musicians behind the scenes. A qualified sound engineer, Naledi has built a career at the intersection of music, production, and strategic administration, offering artists the critical structure they need to move forward.
From crafting professional bios and EPKs to managing funding proposals, cue sheets, tour logistics, and bookings, Naledi’s strength lies in blending precision with passion.
Her calm, clear and organized approach has earned her the trust of top-tier artists and productions.
Naledi founded Creative Admin Co. to serve a growing need in the music industry: reliable, professional admin and coordination support tailored specifically for creatives. Her
mission is simple to help artists focus on their craft by handling the business that powers it.
